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Local immigrant entrepreneurs to open store at Mall of America celebrating diversity, unity

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United People Apparel

The local immigrant entrepreneurs behind a newly-launched clothing and lifestyle brand will soon begin selling their designs at Mall of America.

Savage resident Emmanuel Boateng, founder of , said his entrepreneurial spirit took root during his childhood in Ghana, where he'd sell tomatoes and other goods grown on his grandmother's farm.

The Covid-19 pandemic has forced a number of brick and mortar businesses to close their doors, but two bold entrepreneurs are turning the downturn into an opportunity to launch their dream business.

Tani and Emmanuel Boateng will open a store at the Mall of America on April 16 to advance what they say is their mission to bring positive change through a brand that celebrates the diversity that exists within the state of Minnesota. Their brand, , uses design inspirations from various cultures to unite humanity, they said.

“It's more than just a clothing brand,” Tani Boateng said “It's more like a lifestyle. It's to bring awareness that humanity still exists.”

United People Apparel

The Covid-19 pandemic has disproportionately affected brick and mortar businesses as government restrictions have placed a limit on the number of customers allowed indoors. By September 2020, nearly 100,000 businesses had closed their doors permanently, according to Yelp's local economic impact report. But the Boatengs say they are confident that the quality and message of their brand will sustain their business.

The husband and wife, who live in Savage, Minn., first thought of the United People Apparel idea in June 2020, during the national protests that followed the death of George Flyod, an unarmed African-American man killed by a Minneapolis police officer. The brand features various Minnesota themed merchandise with design that reflects the state's urban cultural diversity.

Emmanuel Boateng is no stranger to entrepreneurship. He got introduced to business ownership in his childhood in Ghana, where he often accompanied his grandmother to the market to sell the vegetables she grew.

“It was something that I liked,” Emmanuel said. “When I came to America, it was something that I had in mind.”

United People Apparel

The couple's first dual entrepreneurship venture began back in 2016 when they launched Ahenfo, a brand that showcases unique Ghanaian designs. Their new venture draws from that past experience, which has also enabled them to create and launch their latest brand in a swift manner.

The couple launched United People Apparel by creating designs on attire and showcasing their merchandise to friends and family. They later expanded to their communities, and began advertising and selling at local fairs. After receiving a lot of positive feedback, the Boatengs decided to set up a booth at the Twin Cities marathon, where they were able to reach a diverse array of customers.

In October of last year, as Emmanuel Boateng was sharing the details of newly formed United People Apparel with a coworker, his colleague suggested the possibility of selling their goods at the Mall of America.

“At first we wanted those carts you see in the middle,” Emmanuel Boateng said.

However, after presenting their inventory to the leasing agents, they were encouraged to open a store instead.

“I remember the leasing agency saying, ‘If you choose a cart you are only limiting yourself,'” Tani Boateng said.

They secured space on the third floor on the western part of the building, right in between Goldy's Locker Room, which sells University of Minnesota attire, and a small wig shop. They signed the lease in January and have been in the process of setting up the space for the opening.

United People Apparel

“It's like a dream come true,” Emmanuel Boateng said.

United People Apparel's merchandise is largely printed in Minnesota to ensure quality and inventory turnover. The brand also has partnerships with manufacturers in India, China, and Ghana.

For the Boateng's, United People Apparel is a fulltime venture. The couple has been working round the clock to ensure the store is ready for opening day. Tani Boateng, who was born in Jamaica, resigned from her work in an accounting firm to work in the store fulltime. She said they plan to comply with Covid-19 restrictions and offer online shopping options through United People Apparel's website.

Beyond unity, the Boatengs see their entrepreneurial venture as a way to give back to their communities through employment.

“Somebody gave me a chance, so I would like to give somebody else an opportunity too,” Emmanuel Boateng said.

The couple's desire for unity is a message they plan to share with the entire country.

“With unity we can go far,” Emmanuel said. “If you want to go fast, go alone, but if you want go far you go with someone.”

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Samuel Amadotor, known professionally as D.Klass GH is Multiple Award Winning Ghanaian Blogger, Music Promoter, Publicist, Pharmacy Technician by Profession and the Founder of Dklassgh.Com. He has an interest in promoting Up and coming artists and has a keen interest in showcasing the talents in Volta Region. His blogging covers international artists and has affiliates around Africa to boost his reach to the targeted audience. Get In Touch if you need my service | Email: [email protected]| Call/whatsapp: 0241 444 116 Or connect with me across social media handles, @Dklassgh

ENTERTAINMENT NEWS

KO7’s Name Appears In A Class Project For Ghana Institute Of Journalism(GIJ)

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KO7

Ghanaian Eastern Regions fast uprising musician, 's name has again appeared in a Ghanaian Institute Journalism school project.

 's name this time around appeared in a journalism school project on the end of second-semester exams of level 200 students studying Journalism at Ghana Institute Of Journalism.

The students were asked to produce a new paper article as their project work with stories from Current Affairs, Sports, Current Affairs and Entertainment.

KO7
KO7

GET TO KNOW ABOUT KO7

John Nkansah, popularly known as KO7 , is a fast-rising artist from Kwahu Obomeng in the Eastern Region of Ghana, With his unique blend of highlife and afrobeat, he has quickly become a fan favorite in the region and beyond.

  KO7 Music started his music career in 2013 and has been on a steady rise ever since. He caught the attention of music lovers in the region with his hit song “Ya Socketti” in 2019, which showcased his catchy melodies and relatable lyrics.

 In 2019, KO7 Music won the Eastern Music Awards Best Collaboration of the Year award, and this served as a stepping stone for him to gain more recognition in the industry. He has also won the Kwahu Music Awards Artist of the Year in 2022 and 2023, as well as the Eastern Music Awards Artiste of the Year in 2022 and 2023.

 Some of KO7 Music's notable songs include “Gaza,” “Na Who,” “Style Biaabi,” and “Ya Socketti.” He also released a song titled “All Stars” in 2021, which featured all the top artists in Kwahu. This song served as a testament to his ability to bring artists together and create a hit song.

 Apart from his music, KO7 Music is also known for his philanthropic works in the community. He has used his platform to support various initiatives, including providing scholarships to students in his hometown and supporting the construction of a community library. KO7 Music has featured a lot of top artists on his songs such as Fameye, Obibini, Epixode, Luther now Luta GH, and many other top artists.

KO7 Music is a rising star in the Ghanaian music industry, and his talent and hard work have earned him a loyal fan base. With his unique sound and dedication to his craft, it is only a matter of time before he becomes a household name in Ghana and beyond.

 KO7 Music's hard work and dedication to his craft have paid off, and he has worked with various record labels such as Sent One Records, Wireless Moni Crew, and Team Success Entertainment. He is currently signed under 7Muzik record label and has been making waves with his latest song titled ‘No Fake' and enjoying good streaming numbers in the digital space.

Song Via Link Below

BOOMPLAY

https://www.boomplay.com/songs/127066803?srModel=COPYLINK&srList=WEB

AUDIOMACK

YOUTUBE

 2023 shows played by Ko7

1. OBOUBA FM EASTER AKWAABA BASH

2. ADOM FM KWAHU EASTER

3. AFC

4. Ghana tertiary excellence awards

5. Ko7 Accra invation  annual show organized by Team Ko7

6. Eastern music festival

7. The trap bars lunch

8. Eastern Music awards

9. XSSENCE party

10. Ponobiom & friends pool party.

11. Ghana talk radio street carnival

 2024

1.       Poum fest

2.       Rep your jersey pool party

3.       Kwahu music awards

4.       Adom Kwahu Easter(in March).

PR STORY BY : ZOLLA NIE

PR & MARKETING COMMS EXEC,

FOUNDER LIVENEWSGH

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ENTERTAINMENT NEWS

Jonilar Urges Ghanaian creatives to watch industry trends

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Jonilar Urges Social Media Platforms to Revamp Copyright Policies and Fairly Compensate ContentCreators

Ghanaian digital music expert  known in real life Jonathan Nii Laryea  has stressed the importance of understanding industry standards, pointing out that many talented creatives struggle due to a lack of awareness about some of the key aspects that could determine their success.


, who doubles as Ghana country director and brand ambassador for Uganda-based aggregator Omziki, made this known while speaking at the second edition of the Digital Music Education Seminar held on 23 March at the Okumah Executive Lodge in the Bono East region of Ghana.


The seminar, running under the theme bridging the Gap between Music Education and the Industry, sought to equip musicians and creatives with essential knowledge about the music industry.


Other speakers for the event included health professional and MC Yaw Ampofo Adomako, public relations expert Isaac Sosito, as well as broadcasters Gideon Kwame Sarkodie and Bretuoba Kwabena.


Jonilar noted that instead of solely relying on social media for support, musicians should invest in learning how to establish connections within the industry. He further urged local media to prioritise crafting radio content that educates creatives and reiterated his call from last year's event to the government and other stakeholders to invest in digital music incubator programmes in junior and senior high schools nationwide.

At last year's seminar,Jonilar also proposed a one-year tax break for media and influencers promoting arts, music, and tourism to bolster Ghana's creative and cultural sectors.


Ampofo, meanwhile, emphasised the significance of mental wellness for creatives,
highlighting its role in preventing unforeseen consequences, while Kwame Sarkodie advised musicians to cultivate business relationships with media professionals to enhance their visibility on radio. Sosito underscored the importance of improving communication skills and seeking professional assistance in managing one's brand. 


Speaking to Music In Africa, Jonilar said the event “has been very impactful,” adding that he was excited about the turnout. “It shows the zeal and level of commitment by musicians and creatives here to learning new ways they can advance their careers.”

Story; Gabriel Myers Hansen

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ENTERTAINMENT NEWS

Michael Adjetey and Ebenezer Okrah Call For “Change” In Powerful New Single 

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Michael Adjetey

In their latest musical collaboration, and Ebenezer Okrah have taken a bold step to address issues in African society. Their new song, titled ‘Change,' serves as a powerful call to action, urging Africans and Ghanaians to demand accountability from their political leaders. The artists emphasize that the failures of corrupt politicians should not be tolerated or excused, and instead advocate for a collective effort towards positive change.

At a time when corruption and political misconduct continue to hinder progress in many African nations, ‘Change' serves as a much-needed anthem for disillusioned citizens. and Ebenezer Okrah deliver an empowering message, encouraging Africans to take a stand against the rampant corruption that has plagued their societies for far too long. Through their lyrics, the artists emphasize the importance of holding politicians accountable and demanding transparency in governance.

The song ‘Change' highlights the artists' frustration with the lack of development and progress resulting from the actions of corrupt politicians. Michael and Ebenezer's lyrics convey a sense of disappointment, as they express the belief that Africans and Ghanaians deserve better leadership. They emphasize that the failures of politicians should not be an excuse for the stagnation of their countries; instead, it should be a catalyst for change and collective action.

‘Change' by Michael Adjetey and Ebenezer Okrah serves as a rallying cry for Africans and Ghanaians to address the issue of corruption in their respective countries. Through their powerful lyrics, the artists urge citizens to hold their leaders accountable and work towards achieving a brighter future. This song has the potential to inspire a collective movement towards positive change, empowering individuals to actively participate in shaping the destiny of their nations.

Ebenezer and Michael believe in hard work. However, they also affirm the believe that without God, nothing is impossible. They implore society in general to change from iniquities to holiness, for what shall it profit a man/woman, if you gain the whole world but lose your soul. “Change” is a clarion call for salvation, not only to the politicians, but to all humanity. So, going forward, if we say “OPUTUNUU”, you say “WA MA TSA K3 MI”. We've got to change inside y'all. Change MUST Come.  

Audio Link : https://ditto.fm/eochange

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