Afrobeat singer, Jackline Acheampong, known professionally as Gyakie, has made it clear that not every song is accompanied by a dance challenge.

These days, almost all songs that musicians post on social media platforms come with a dancing challenge, which boosts the song’s popularity.

Gyakie firmly asserted that not every song requires a dance challenge while speaking about the recent trend of employing one to promote music.

“In my opinion, I don’t think that dance challenge should be for every song, I mean if you want to drop a song and it’s a song we can dance with it and you do dance challenge to it then it pushes the song more,” she said.

Speaking in an interview with Amansan Krakye on Kastle FM in Cape Coast, the young talented singer noted that  TikTok has turned dance challenges into a platform for song promotion, but it’s not required for every song.

“Because of the new app which is TikTok I think that it has become a part of us so we ought to accept it but when you want to drop a song it’s not compulsory for you to do a dance challenge,” she added.

“However, a dance challenge makes listening to the song so sweet such as going for a party and you see people using the same dance moves when the song is being played that also helps in the promo of that song,” Gyakie explained on the Kastle Drive Show.


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