To further Ghana’s goal of becoming a premier travel destination, renowned media personality and travel advocate Abeiku Santana has been named the Deputy Chief Executive Officer of the Ghana Tourism Authority (GTA).
He has long supported Ghana’s tourist economy, using his media connections to advertise the nation’s festivals, cultural heritage, and hotel business.
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He is a good match for the position due to his vast background in marketing, media, and tourist promotion.
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Abeiku Santana, a licensed tourism consultant, was instrumental in key tourism initiatives including the “Year of Return” and “Beyond the Return” campaigns, which greatly increased Ghana’s appeal to tourists from across the world. His hiring is in line with President John Dramani Mahama’s plans to grow the industry, generate employment, and attract investors.
He is anticipated to spearhead creative marketing, deepen industry alliances, and elevate Ghana’s standing on the world travel map in his new role. His hiring has been praised by industry participants and entertainment leaders who believe he will infuse the industry with new vitality and strategic direction.
Source; Dklassgh.com
