Amerado Burner, a prominent Ghanaian rapper, has expressed his thoughts on recent discussions surrounding Ghanaian artists' ability to organize and successfully fill large venues for international shows.
The recent performance of Nigerian music superstar Asake at the O2 Arena in the United States served as the impetus for his remarks.
Amerado is adamant that Ghanaian artists can fill such concerts with people just like their peers from other countries and accomplish comparable milestones. He does, however, point out that given the dearth of internal support that helps exceptional artists succeed, this possibility frequently seems remote.
He contends that the Ghanaian music industry lacks fundamental components and the support necessary for musicians to succeed, and instead of providing genuine encouragement, he notes that Ghanaians frequently make negative comparisons and undermine those who are making progress.
He emphasizes that while Asake's performance was commendable, it should not be interpreted as an indication that Ghanaian artists cannot achieve the same.
Amerado stresses that Ghanaian audiences generally fall short when it comes to supporting their artists. He points out that comparisons are counterproductive and undermine the hard work of local artists.
“Asake's performance was great but that does not mean artists in Ghana can't do it, the honest truth is Ghanaian audience doesn't support their own enough, they ride on baseless comparisons and rubbish the hard work of their very own arts”
“King Promise has the number one song on Boomplay but no one is talking about it or hyping it, these are big strides that can be hyped to empower artists to do more and move forward. Stonebowy, Sarkodie, et al can all fill up the O2 arena but we need the structures and the right support, investors willing to fund the artistry”
He urges the audience to refrain from constant comparisons and instead offer strong support to Ghanaian artists. Amerado contends that such comparisons hinder growth and the overall development of artists and the industry as a whole.
He encourages a shift in focus towards building a supportive ecosystem that nurtures local talents and enables them to achieve remarkable success on the global stage.
“It is not far from Ghanaian artists replicating what the Nigerians are doing, the audience should stop the comparison and throw much support behind their people to push them. such comparisons are a killjoy and don't help the growth of artists and the industry at large”
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